What is the Most Popular Cigarette in the US?

 


If you ask about the most popular cigarette brand in the US, it is undeniably Marlboro. Not just me, all the tobacco distributors in Ontario will endorse my claim. 

Let Me provide You with The Market Share Information 

 

  • According to the latest sales data, shared by bong distributors in Ontario, Marlboro is the most widely accepted cigarette brand in the entire United States, with sales much higher than the performance of the next seven leading competitors combined. 

 

  • The three most widely promoted, marketed and advertised brands like Marlboro, Newport, and Camel continue to be the most preferred brands of cigarettes consumed by the younger population. 

 

  • Remember that Market share or market percentage is defined as the percentage of total sales in the United States. 

 

Most Recent Market Shares for Leading Cigarette Brands 

 

Brand 

Market % 

Marlboro 

40% 

Newport 

14% 

Camel (filter only) 

8% 

Pall Mall Box 

7% 

Maverick 

2% 

Santa Fe 

2% 

Winston 

2% 

Kool 

2% 


Industry Marketing Practices 

 

Tobacco industry marketing practices according to smoking accessories distributors in Ontario can affect the brands that specific groups choose. For example: 

 

  • The packaging and design of few cigarette brands are found to be quite attractive to adolescents and young adults. 

 

  • Historically, menthol cigarettes have been aimed heavily toward certain racial/ethnic groups, particularly African Americans. 

  •  

Among African American adult, adolescent, and young adult cigarette smokers, the most preferred brands are all mentholated. 

 

  • Cigarettes with brand names featuring words like “thins” and “slims” have been manufactured to be longer and slimmer compared to conventional cigarettes to allure directly to women, like Virginia Slims and Capri brands. 

 

Brand Characteristics 

 

  • Of all the cigarettes sold in the United States over the recent past 

  • 99.7% were filtered 

  • 36.0% were mentholated brands 

  • The use of mentholated brands changes widely according to race or ethnicity. The percentage of current smokers aged 12 years or older who reported using mentholated brands in the latest survey was 

  • 84.6% Non-Hispanic black 

  • 46.9% Hispanic 

  • 38.0% Non-Hispanic Asian 

  • 28.9% Non-Hispanic White 

  • Prior to 2010, manufacturers were permitted to label cigarettes as “light” or “ultra-light” if they produced less than 15 mg of tar when evaluated by an automated smoking machine. 

  • Such labelling enabled tobacco companies to intentionally misrepresent “light” cigarettes as being less harmful and an acceptable alternative to quitting smoking. 

  • The 2009 Family Smoking Prevention and Tobacco Control Act, however, forbids the use of terms like “light,” “low,” and “mild” on tobacco product labels. 

Location: United States

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